Susan Esparza of Bruce Clay, Inc. ranted about Tech & Women and raised some interesting points regarding perceptions about women in tech and the search industry. It’s worth a read, including the comments. Please share your thoughts about Susan’s post, and carry on the conversation over at BruceClay.com.
The discussion about women and business and the Web reminded me of an organization for women in tech – Webgrrls.
Webgrrls International’s Mission
Webgrrls’ mission is to help women succeed in an increasingly technical workplace and world through networking, exchanging job and business leads, and teaching new skills.
Are you a woman in tech, in web design, development? Looking to network, give back or looking for a job? Connect with other women through Webgrrls.
You can follow Webgrrls CTO, Nelly Yusupova, @DigitalWoman, on Twitter.
Why am I not a Webgrrl?
I forgot about the organization. I’ve been following Nelly, but rationalized that I’m involved in other web and search-related communities and other business networking. However, a quick review of their site shows me they need some SEO help. (They have canonicalization issues with the domain, for a start.) Maybe I’ll volunteer. Adding this to my Wishlist Checklist:
[ ] Consider volunteering SEO help to Webgrrls.
[ ] Consider joining Webgrrls, if anything to simply support them.
[ ] Do not consider taking over leadership of the Sacramento Chapter, which is in transition.
I first became aware of Webgrrls 10 years ago and was very excited about how they encouraged girls in math and computer science, how they were helping women strengthen their technical skills for the workforce. I taught a Flash 5 course at a Webgrrls – Santa Cruz Chapter meeting in December 2000.
I was seeped in Web development back then as well as Flash. FlashForward in San Francisco and New York in 1999-2001 were the conference of choice. Attendees were primarily men.
I was running a Web development agency in Monterey called uniquefocus, inc. Most of our clients, business owners, were also mostly men. I didn’t join Webgrrls, however, and am not sure why.
Susan’s article made me think. Were there any other women running Web agencies? Only a few. I had a business parter who was a guy, so I wasn’t doing it alone.
Thinking back more as an aside … keyword-stuffed white text on white backgrounds was how we did SEO.
Women in SEO
Looking forward, women are strong in SEO.
Gabriella Sannino (@SEOCopy) wrote an article last week, Top SEO Women post. I’m so honored to have been included. Gabriella lives and breaths SEO, Copywriting and the Social Web. Her article points out that there are a lot of women in SEO, and she just covered the tip of the iceberg!
She felt that,
Women don’t seem to be recognized in the SEO community.