Dana Lookadoo =
Passion for Dot Com + Love of Cycling

Find something you love, and do it!

I must love starting over! This is my 3rd attempt at a blog. AND, it's not even ready! You'll see what's happening behind the scenes in July 2008. A few hosting challenges, career and life changes, and now it's 3 years later. Does practice makes perfect?

"A hard beginning maketh a good ending."
        – Martha Lupton

Stay tuned!
Lessons learned: Learn to welcome change.

Dana Lookadoo

Passion for Dot Com:

I've been addicted to pixels since 1984, even though DOS screens were only 2-color (gotta love binary). Key areas of interest:

Online marketing, Search Engine Optimization, e-commerce, Web design, usability, conversion, and coding. Information design is a motivator (and my minor); training and instructional methodology pump me up. I'm starting to understand (if that's possible) the growing realm of Social Media. (It's really just about conversation; and people love to talk!)

Life in this rapidly growing industry means there will never be a dull minute while pursuing Dot Com passions.

Love of Cycling:

Started mountain biking in 1991; nine years later I realized "roadies" were not stuck up and started pedaling on pavement, too. Was one of the original "Dirty Dozen" that formed VeloBella, a Women's Cycling Team in Monterey that has gone international. I miss racing, maybe next year. Battle scars? Yes, like most who love their "biciclette," you fall and get back up. As my sweetie reminds me, "That's part of the package. You're a biker chick!"

Is Dot Com keeping me off my bike? Sometimes. Yet being a spectator has its perks, too. I just watched the best in the world race at the Tour of California in Sacramento. What other sport suits up in tight lycra?

Pixel Position:

Pixel Position is one way I support my addition to pixels! Online Marketing & SEO (Search Engine Optimization) are key services. Ecommerce development was part of the offering to help clients position themselves online; however, I'm "niche focusing" efforts to SEO and related marketing. Web dev and blogging development will be handled by allicances.

So, as I start blogging, again, stay tuned for more.
It's all about starting over and coming back... and hopefully better.

Join the Let Levi Ride Campaign. The Tour de France organizers barred his team from riding. The team includes Alberto Contador, 2007 Winner of the TdF.